about

Cantabile Choral Guild has two main parts: Cantabile Chorale (an adult chorus, formerly Baroque Choral Guild) and Cantabile Youth Singers (4 youth choruses, formerly Cantabile Children’s Chorus). I had to come up with a logo and identity which could work for the overall organization as well as the individual groups.

The solution was to have a main logo element which can stand by itself or accept taglines. The taglines can also stand on their own.

design

The final logo includes part of the angel graphic below. This graphic is as close to a logo that the Baroque Choral Guild ever had before.

process

I went through many many design iterations as I had to not only come up with a logo, but figure out how to do the identity so that it could adapt to the different faces of the organization.